Our Story


We are Brad and Callie and are so glad you stopped by! We live in Abilene, TX where Callie is a REALTOR® with Keller Williams and Brad is a Certified Public Accountant who works closely with real estate agents in their businesses. In addition to keeping our pulse on the real estate market through our day-to-day professions, we also get our hands dirty flipping fixer-uppers and popping by open houses when we’re on the road.

We constantly have our eyes on our next real estate endeavor which led us to a vision for The Pop By Kit. The real estate market is overwhelmingly driven by past clients and referrals. According to the National Association of REALTORS®, 80% of all real estate transactions come from these sources. So, we needed a better solution for staying in touch with Callie’s sphere of influence (and for Brad’s business clients to do the same).

Pop by gifts are a common tool that gives real estate agents an excuse to swing by their clients' homes or offices to casually, yet effectively, reconnect. Callie, with her background in marketing, loves dreaming up clever hang tags and combining them with gifts to create a memorable pop by. However, she realized real estate agents should be delivering these gifts and reconnecting with their referral base rather than designing, shopping, and assembling them. The process is too time consuming and her time (and yours) is more valuable! So, we decided to launch The Pop By Kit to provide real estate agents with everything they need each month to reconnect with their people. We want to be a part of your success and would love to partner with you in growing your business!

All The Best!

Brad & Callie